Ex-Apple Exec Jon Gieselman Joins Comcast to Helm Growth Strategy
Comcast Corporation has announced that Jon Gieselman has joined the company in a newly created role as Chief Growth Officer for the residential domestic businesses of its Connectivity & Platforms segment. Gieselman will lead the teams responsible for Comcast’s domestic residential businesses, including product and the Xfinity brand strategy across connectivity, wireless and entertainment as well as sales, marketing, acquisition, retention and base management. He will report to Steve Croney, recently named Chief Operating Officer of Comcast’s Connectivity & Platforms division. Gieselman steps into the role on April 28th.
Gieselman led marketing, sales and consumer engagement at major tech and media companies, including Expedia Group, Apple and DIRECTV. He has a track record of consistently delivering revenue and profit growth and a unique background that blends analytical, digital and consumer marketing expertise with breakthrough creative and simple, unified customer experiences.
Most recently, he served as President, Expedia Brands leading all of Expedia Group’s consumer-facing businesses around the globe where he was instrumental in unifying the company’s go-to-market strategy and successfully driving its digital transformation. Prior to that, Jon was Vice President of Marketing at Apple where he built the marketing function that helped drive hundreds of millions of subscribers across Apple Music, TV+, App Store, Fitness+, News+, Arcade, and Apple Card.
Steve Croney, Chief Operating Officer, Connectivity & Platforms, Comcast
Jon is a bold and transformational leader who will bring fresh thinking to our product and growth strategy. He has decades of experience managing world-class brands in highly competitive markets and is the perfect complement to our team. Whether competing with us at DIRECTV or creating entirely new categories for growth at Expedia Group and Apple, Jon has consistently developed brands and marketing strategies that build loyalty with customers and deliver results.
Jon Gieselman, Chief Growth Officer, Comcast
In the industry, Comcast has the most advanced products and services keeping customers connected to their daily lives and more people should understand why they’re so much better off having all of them. When you also think about the incredible global assets of Comcast NBCUniversal, there’s no shortage of creative ways we can drive our connectivity businesses. I loved competing in this category for over a decade so all I can say to my friends and former colleagues is look out, we’re coming.
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